{"_buckets": {"deposit": "94953709-2b61-4fa6-b025-48246f4b64ad"}, "_deposit": {"id": "7444", "owners": [], "pid": {"revision_id": 0, "type": "depid", "value": "7444"}, "status": "published"}, "_oai": {"id": "oai:niigata-u.repo.nii.ac.jp:00007444", "sets": ["456", "781"]}, "item_7_alternative_title_1": {"attribute_name": "その他のタイトル", "attribute_value_mlt": [{"subitem_alternative_title": "A Comparative Study of Japanese and Chinese Editions of Shiseido\u0027s Corporate Commercials"}]}, "item_7_biblio_info_6": {"attribute_name": "書誌情報", "attribute_value_mlt": [{"bibliographicIssueDates": {"bibliographicIssueDate": "2013-03", "bibliographicIssueDateType": "Issued"}, "bibliographicPageEnd": "18", "bibliographicPageStart": "1", "bibliographicVolumeNumber": "56", "bibliographic_titles": [{"bibliographic_title": "現代社会文化研究"}, {"bibliographic_title": "現代社会文化研究", "bibliographic_titleLang": "en"}]}]}, "item_7_description_4": {"attribute_name": "抄録", "attribute_value_mlt": [{"subitem_description": "This paper examined and compared the Japanese and Chinese editions of Shiseido\u0027s corporate commercials, trying to find differences between the two editions in the expressions of female beauty. The results of analysis are shown below: In the Japanese edition of Shiseido\u0027s commercials there is a fusion of 1) western beauty with 2) pure submissive beauty. The Chinese edition seems to have 3) powerful western beauty, 4) consciousness of the traditional beauty and 5) glamorous beauty that is accompanied by the male gaze.", "subitem_description_type": "Abstract"}]}, "item_7_full_name_3": {"attribute_name": "著者別名", "attribute_value_mlt": [{"nameIdentifiers": [{"nameIdentifier": "55889", "nameIdentifierScheme": "WEKO"}], "names": [{"name": "Zhang, Wen Ting"}]}]}, "item_7_publisher_7": {"attribute_name": "出版者", "attribute_value_mlt": [{"subitem_publisher": "新潟大学大学院現代社会文化研究科"}]}, "item_7_select_19": {"attribute_name": "著者版フラグ", "attribute_value_mlt": [{"subitem_select_item": "publisher"}]}, "item_7_source_id_11": {"attribute_name": "書誌レコードID", "attribute_value_mlt": [{"subitem_source_identifier": "AN1046766X", "subitem_source_identifier_type": "NCID"}]}, "item_7_source_id_9": {"attribute_name": "ISSN", "attribute_value_mlt": [{"subitem_source_identifier": "13458485", "subitem_source_identifier_type": "ISSN"}]}, "item_creator": {"attribute_name": "著者", "attribute_type": "creator", "attribute_value_mlt": [{"creatorNames": [{"creatorName": "張, 文婷"}], "nameIdentifiers": [{"nameIdentifier": "55888", "nameIdentifierScheme": "WEKO"}]}]}, "item_files": {"attribute_name": "ファイル情報", "attribute_type": "file", "attribute_value_mlt": [{"accessrole": "open_date", "date": [{"dateType": "Available", "dateValue": "2019-08-06"}], "displaytype": "detail", "download_preview_message": "", "file_order": 0, "filename": "56_1-18.pdf", "filesize": [{"value": "815.5 kB"}], "format": "application/pdf", "future_date_message": "", "is_thumbnail": false, "licensetype": "license_free", "mimetype": "application/pdf", "size": 815500.0, "url": {"label": "56_1-18.pdf", "url": "https://niigata-u.repo.nii.ac.jp/record/7444/files/56_1-18.pdf"}, "version_id": "4551177a-9a75-43d9-80e9-c7c6cf1ce419"}]}, "item_keyword": {"attribute_name": "キーワード", "attribute_value_mlt": [{"subitem_subject": "資生堂CM", "subitem_subject_scheme": "Other"}, {"subitem_subject": "企業CM", "subitem_subject_scheme": "Other"}, {"subitem_subject": "美意識", "subitem_subject_scheme": "Other"}, {"subitem_subject": "日中比較", "subitem_subject_scheme": "Other"}]}, "item_language": {"attribute_name": "言語", "attribute_value_mlt": [{"subitem_language": "jpn"}]}, "item_resource_type": {"attribute_name": "資源タイプ", "attribute_value_mlt": [{"resourcetype": "departmental bulletin paper", "resourceuri": "http://purl.org/coar/resource_type/c_6501"}]}, "item_title": "資生堂企業CMの日中比較研究 : 「一瞬も一生も美しく」のCMを事例に", "item_titles": {"attribute_name": "タイトル", "attribute_value_mlt": [{"subitem_title": "資生堂企業CMの日中比較研究 : 「一瞬も一生も美しく」のCMを事例に"}, {"subitem_title": "資生堂企業CMの日中比較研究 : 「一瞬も一生も美しく」のCMを事例に", "subitem_title_language": "en"}]}, "item_type_id": "7", "owner": "1", "path": ["456", "781"], "permalink_uri": "http://hdl.handle.net/10191/22622", "pubdate": {"attribute_name": "公開日", "attribute_value": "2013-06-13"}, "publish_date": "2013-06-13", "publish_status": "0", "recid": "7444", "relation": {}, "relation_version_is_last": true, "title": ["資生堂企業CMの日中比較研究 : 「一瞬も一生も美しく」のCMを事例に"], "weko_shared_id": null}