@article{oai:niigata-u.repo.nii.ac.jp:00007816,
 author = {河村, 直幸},
 journal = {現代社会文化研究, 現代社会文化研究},
 month = {Mar},
 note = {The aim of this research paper is to introduce a political campaign strategy. A political campaign should do on a scientific system and needs effective strategy. Before political campaign begin, a candidate and its campaigner needs to analyze election district and sample voter opinion. An election campaign needs campaign theme. The creation of campaign theme needs careful and elaborate planning. A style of campaign varies according to incumbent or challenger. The developing of an effective political campaign needs to campaign strategy based on scientific data.},
 pages = {191--206},
 title = {選挙キャンペーン戦略とテーマ : 候補者はどのように当選を手にするか},
 volume = {29},
 year = {2004}
}