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2022-12-15T03:41:07Z
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凝結表現の共示義を用いた映像テクストの解釈について
凝結表現の共示義を用いた映像テクストの解釈について
A Semiotic Approach for Visual Texts Vis-a-vis the Connotation of the Set Expression
田中, 敦
映像テクスト
意味作用
凝結表現
コノテーション
スキーマ
This paper analyses the semiotic way of interpreting visual texts vis-à-vis knowledge of certain linguistic forms, which are called set expressions, as a schema. Whereas a receiver of a sign decodes it according to the “code” and understands the purpose of a sender, in the sign structure where the code is flexible in some degree, the function of the signification through which a receiver actively interprets a sign is considered more meaningful. Yet, the arbitrary interpretation of a receiver is restricted in certain kinds of visual texts such as advertisements. The literal representation of a set expression as a visual text reminds a receiver of its figurative meaning and leads to the predetermined interpretation. In this case, these two meanings of set expressions can be regarded as a denotation and a connotation of visual texts.
新潟大学大学院現代社会文化研究科
2012-03
jpn
departmental bulletin paper
http://hdl.handle.net/10191/20670
https://niigata-u.repo.nii.ac.jp/records/7483
AN1046766X
13458485
現代社会文化研究
現代社会文化研究
53
127
142
https://niigata-u.repo.nii.ac.jp/record/7483/files/53_127-142.pdf
application/pdf
470.2 kB
2019-08-06